- Introduction
-
What You Will Learn
-
A Review of Donor Development 101 5 min
- Nurturing 3 Key Giver Groups
-
New Givers 13 min
-
Major Givers 10 min
-
Electronic Givers 9 min
- Panel Discussion
-
Panel Discussion - Part 1
-
Panel Discussion - Part 2
- Learn More
-
Webinar: Pushpay's Donor Development Dashboard
- Get Certified
-
Certificate Assessment
-
Conclusion & Related Courses
Donor Development 201
Alex Calder (Kensington Church)
CERTIFICATE AVAILABLE
Donor Development 201 is a course for students who understand the why behind a donor development program and are ready to dive deeper into the specific how-to approaches.
After laying down the basics of donor development in his 101 course, Alex Calder (Donor Development Director, Kensington Church) now turns his teaching toward nurturing three critical groups of givers: new givers, major givers, and electronic givers. As your church develops your own donor development program, consider the specific responses you make to givers in each of these groups.
How do you thank someone who has donated to your church for the very first time? What sort of communication goes out to families who invest $2,500 or more a year? How do you leverage mobile giving to help regular givers become scheduled, recurring givers?
Learn the principles and practices necessary to inspire more people to invest and stay invested in the good work of your church. Get started today!